Monday, 6 April 2015

Volkswagen Group: Struggling in the U.S., Succeeding Everywhere Else

It’s no secret Volkswagen’s U.S. efforts have struggled over the past couple years. In 2012, the brand sold 438,134 vehicles, while in 2014 that number dipped to 366,970. This slide contrasted industry growth at over 5% annually. We’ve also seen shopper traffic at Kelley Blue Book drop 14 percent over [...]

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